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Expertise Team Work Resources
Expertise Team Work Resources

Wednesday, July 29, 2026

Registration is Now Open!

Edward St. John Learning and Teaching Center 

9:30a.m. - 3p.m.

Get ready for the 12th annual #UMDsocial: The University of Maryland Social Media Conference! The event will provide opportunities to learn, network and share social media best practices with your Maryland colleagues. Secure your spot today!

Register Now
University of Maryland staff cheering with social signs

The deadline to register is July 24. The conference is co-hosted by the Office of Marketing and Communications and the Division of Student Affairs. For questions, please email social@umd.edu.

The University of Maryland Social Media Conference

2026 Keynote

Professor Jen Golbeck

Dr. Jen Golbeck

Director of the Social Intelligence Lab / Professor in the College of Information

We’re thrilled to announce our keynote speaker for this exciting day will be UMD’s very own Dr. Jen Golbeck. Dr. Golbeck brings a wealth of knowledge on social media, artificial intelligence and trust on the web.

University of Maryland

Enter the #UMDsocial Content Showcase

We want to see your awesome posts! If you have a social media post from your team you’d love to share at the conference, tell us more about it to be considered for our Content Showcase.

The full agenda for 2026 is coming soon, but while you wait, catch up on last year’s conference below.

2025 Conference Presentations

Review presentation materials from this year’s #UMDsocial Conference

Danielle Tarr
Director of Social Media
Office of Marketing and Communications

Sydney Walker
Communications Specialist, Content Creation
Office of Marketing and Communications

State of Social Insights: Evolving Algorithms, AI and Accessibility

Tomisin Akinrinade
Digital Marketing Specialist
Office of Marketing and Communications

Myriam Fuentes
Email Marketing Manager 
Office of Marketing and Communications

Optimizing for Impact: Best Practices in Digital Marketing

Lauren Knapp
Director of Video Production
Office of Marketing and Communications

Italia Peretti
Communications Manager
Department of Agricultural & Resource Economics,
College of Agriculture and Natural Resources

The Reel Deal: Crafting Compelling Social Videos Quickly

A recap of standout social media content featured in this year's showcase.

#UMDsocial Content Showcase

Employees pose with with an emoji surprised face sign and a hashtag UMD social sign as a photographer takes their photo in the foreground

 

Faculty and staff smile as they look on in a meeting room during the UMD Social conference

 

Join the conversation

Want to join the conversation and share your experiences from the conference? Use #UMDsocial on FacebookTwitter/X and Instagram.

Conference Accessibility Information

ADA-accessible Parking

Accessible parking is expected to be available in ADA parking spaces to the east of Edward St. John (ESJ), facing Symons Hall (building 076). Additional spaces are available on Regents Drive outside Main Admin or inside lot L. Guests with a state-issued license plate or hangtag can park in any marked space, with or without DOTS registration. The University of Maryland does not issue ADA hang tags.

Path of Travel

Use the UMD campus map to find the latest accessible walking and wheelchair routes on campus.

Due to the Purple Line construction, some traditional routes may become unavailable. In these instances, UMD makes every effort to make navigating the terrain easier. Navigating certain pathways like McKeldin Mall and Campus Drive, which are on an incline, may pose challenges. Paved entry points all around the mall may make navigation easier.

Shuttle Service

Shuttle-UM buses are wheelchair-accessible and can help transport passengers to and from ESJ.

Accessibility Within ESJ

Find info on accessible entrances, restrooms and more on the ESJ website.

Information Technology Resources

Dietary Restrictions

For the conference lunch and ice cream social, gluten-free, vegetarian, vegan and dairy-free options will be available. Attendees may also bring their own food to enjoy. Keep a refillable water bottle handy to stay hydrated throughout the day; filling stations are available inside ESJ.

Request an Accommodation

Please contact our event organizers at social@umd.edu at least one week prior to the event to request disability accommodations. In all situations, a good faith effort (up until the time of the event) will be made to provide accommodations.

For more information about ADA access around campus, please visit our accessibility website.