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Office of Marketing and Communications
Expertise Team Work Resources
Expertise Team Work Resources

Work

Greater College Park

Motion blur of street at night. Buildings in background.
Angled view looking at the corner of the Capital One Tech Incubator building, situated next to The Hotel at the University of Maryland A water tower in College Park's discovery district encompassed by graphics of the Maryland M logo and Maryland flag graphics Three murals featured on Knox road in downtown College Park including Baltimore Checkerspot butterfly, black-eye Susans, a Diamondback Terrapin basking on some rocks, and a portrait of a person in wide winged eye-glasses. A chef at The Hall CP carefully prepares a pizza on a counter dusted with flour next to a row of ingredients. Restaurant patrons enjoy their meals while having conversations in the background a White-wash store front with plantings by glass frontdoors. The establishment's name in large bolded font stretched across the top of the building: Vigilante Coffee Co. A nighttime view of the WeWork offices near the University of Maryland campus. warm light spills out from the tall windows along the front side of the building. Print Brochure opened to a spread depicting a map of the Greater College Park areas where areas of interest are highlighted for further engagement. Print Brochure opened to the spread for an article "The boom gets bigger" going into more detail about various spaces in the Greater College Park community. along with images of the Jones-Hill house, area Art Walk, and The Hotel lobby spaces

The Office of Marketing and Communications raises the profile of Greater College Park, a private-public effort to revitalize and strengthen the university and surrounding community and to become one of the nation’s top college towns. We created its visual identity and direct the strategy to publicize the dozens of openings of downtown amenities, academic buildings and startup businesses. Through consistent, ongoing media outreach, social media plans, videos, stories and more, we promote the immediate and long-term benefits of this unprecedented development boom.

The University of Maryland is working with partners to create the modern land-grant university. Research and industry in lockstep. Public and private enterprise working in close collaboration. An academic and economic engine for our region and our nation.

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